SEMINARS

diapragmateuseis-seminario1

Negotiations

What is the difference between negotiating and haggling? What behavioral tactics should we follow in a negotiation and what are the most common mistakes we

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Digital-Marketing

Digital Marketing

The internet now comprises the largest and most effective means of promotion and advertising. Each and every one of us can launch whatever we wish

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nomikes-morfes1

Legal entities

When the idea goes into the next stage and an official business is to be set up, there is a big gap. Should one open

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Content-Marketing1

Content Marketing

In modern marketing, content is gaining more and more ground in comparison with other tools. Now the internet and social media give the opportunity even

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Storytelling1

Storytelling

The human mind is made to combine unlinked information and to make stories that give structure to that information. Nowadays, this mindset as well as

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Branding1

Branding

What is branding and what is not? How is a brand shaped and how is it made to stand out from the rest? In this

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leadership1

Leadership

Are leaders born or made? What is the difference between a leader and a manager? Is it the leader who will make a business flourish,

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teambuilding1

Building up a team

The highest failure rate of start-ups is a result of the team who will implement the business idea. Setting up a strong team, when revenue

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texnikes-poliseon

Selling Skills

The main goal when starting a business is selling. The road is long until it the first deal is made but the entrepreneur must be

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Lean-Startup

Lean Startup

Can one start his own company without having a large capital? The answer is yes, since the product or service he produces solves a serious

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marketing-strategy1

Marketing Strategy

The marketing plan is one of the most important elements in setting up a company. Determining the Unique Selling Point (USP), defining the target market,

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Pitching-to-investors1

Pitching to investors (workshop)

Presenting your idea effectively is not always that easy. It takes a lot of practice and continuous strengthening of special skills. This seminar is divided

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timologisi1

Pricing

Pricing is a black spot for every new business. It depends on many factors, most of which are not easy to predict, and a wrong

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kostologisi1

Costing

When one makes a product, one of the main challenges he has to deal with is his correct costing. Especially in services, the level of

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